/ɪnˈsen.t̬ɪv/
something that encourages a person to do something or to work harder动力;鼓励;奖励
[count]
Our salespeople are given financial incentives for reaching their quotas. [=if they reach their quotas they are paid more money]
我们的销售人员如果完成销售额就能拿到奖金。
The rising cost of electricity provides a strong/powerful incentive to conserve energy.
电费上涨为节约能源提供了强大的动力。
The government offers special tax incentives for entrepreneurs.
政府给创业者特殊的税收优惠。
The company is offering a special low price as an added incentive for new customers.
这家公司给予新顾客特殊的低价格,作为一种额外优惠。

a payment or concession (= a reduction in the amount of money that has to be paid) that encourages sb to do something 激励奖金;激励性减免优惠
tax incentives to encourage savings
鼓励储蓄的税收措施